There are so many reasons to be proud of our cultural heritage and local industry. They carry the pride, passion and timeless livelihood skills of our ancestors. For Iloilo Province and the City of Iloilo, the beautiful past and colorful industry thrive throughout the centuries that made the Ilonggos more than just talented and passionate, they carry the treasures of our culture.
In these modern times, our local industry and culture evolved to continue the legacy. "Produkto Lokal," (Local Product) a brilliant movement by the Youth First Initiative Philippines started their campaign to gather the thriving local products, gastronomy and delicacies through an exciting series of events. 'Produkto Lokal' since its establishment more than year ago has become a local pop culture sensation among young and business-minded Ilonggos. The event itself proved to be an effective venue for local entrepreneurs related to food industry, crafts, and other local products to share their latest innovation, a showcase of old flavors fused with modern twist and unique products that continue sustains local livelihood, producers and suppliers. From new fusion delicacies, sweets, souvenir products and so much more, 'Produkto Lokal' has already carved a niche in heart of young and older Ilonggos alike who takes pride of their cultural identity.
This Christmas, Produkto Lokal comes back to Iloilo Business Park on December 22 to 23, 5PM onwards to showcase new products and delicacies for Ilonggos and visitors to enjoy. It's more than just a food and product fair because everything that are being showcased in the event is born out of passion with an advocacy to sustain the local food and craft industry. Aside from products, the event promises to showcase local artists with their original compositions, tourism pop songs and music performances to entertain the crowd for Ilonggo Pop Music Festival on December 22, 6PM to 10PM. On December 23, 6PM to 9PM, Filipina-French teen model and saxophone sensation Jannah Poncy will have her first music pop show together with surprise Ilonggo guest performers.
Come to Iloilo Business Park Sales and Information Center (Showroom) to celebrate Ilonggo products, delicacies and gastronomy, all carrying the pride of Iloilo's passionate culture. See you at the region's most exciting lifestyle township for a Christmas-inspired Produkto Lokal.
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